Redefining an icon.
Sony is an icon of consumer electronics, and we are fortunate to have worked with them across multiple products and campaigns.
As a truly global business with multiple product divisions, telling a strong and coherent brand story is essential. To achieve this we’ve helped them rethink and implement brand identity, lifestyle & product photography, key messaging, product campaigns, and branded retail experiences.
Below is a snapshot of some of the work
Brand Strategy, Brand Identity, Messaging & Voice,
Brand Photography, Art Direction, Digital,
Brand Campaign, Packaging, Brand Guidelines.
© 2019 A LINE
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